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Yu Tsai × Lucy Hale × Ashley Benson — Bongo Campaign with Lighting by Sebastian Beckmann


Commercial Fashion Campaign for Bongo — Kmart / Sears Distribution



Photographer: Yu Tsai
Talent: Lucy Hale, Ashley Benson
Brand: Bongo
Retail: Kmart / Sears

Lighting Execution: Sebastian Beckmann / Assisting Productions

This campaign for Bongo brings together Lucy Hale and Ashley Benson in a bold commercial fashion series defined by saturated color, clean studio lighting, and graphic brand integration. Shot by Yu Tsai, the imagery balances youthful energy with polished styling, using strong color blocking and direct posing to create high-impact retail visuals. The production was executed within a fast-paced commercial environment, with lighting by Sebastian Beckmann through Assisting Productions, supporting a campaign designed for large-scale distribution across Kmart and Sears.
©Credit’s are of each photographer or director that took the image.
 I was involved as camera crew, details are in about.